Privacy Policy

Last updated: April 2026

Who We Are

GardeWear Pty Ltd ("GardeWear", "we", "us") is an Australian company. This privacy policy explains how we collect, use, and protect your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

What We Collect

When you join our waitlist, we may collect:

  • Email address (required)
  • First name (optional)
  • Country (optional)
  • Marketing consent preference

We also collect anonymous usage data through cookies and tracking technologies (see "Cookies & Tracking" below).

How We Use Your Information

  • To send you product launch updates and marketing communications
  • To understand our audience demographics (country, signup source)
  • To measure advertising effectiveness

We will only send marketing emails if you have provided consent via the checkbox on our signup form.

Who We Share With

  • Mailchimp (The Rocket Science Group LLC) — email delivery and list management
  • Meta Platforms — advertising measurement via Meta Pixel (only with your consent)
  • Vercel Inc. — website hosting and analytics

We do not sell your personal information to third parties.

Cookies & Tracking

We use the Meta Pixel and Vercel Analytics to measure website performance and advertising effectiveness. The Meta Pixel only activates after you provide cookie consent. You can decline tracking via the cookie consent banner, and we will not load tracking scripts.

Your Rights

Under the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Unsubscribe from marketing communications at any time
  • Request deletion of your data

To exercise any of these rights, email us at privacy@gardewear.com.

Contact

GardeWear Pty Ltd
Email: privacy@gardewear.com